Executive, Marketing (Retail & Workspace)

About Us

Headquartered and listed in Singapore, CapitaLand Investment Limited (CLI) is a leading global real estate investment manager (REIM) with a strong Asia foothold. As at 30 September 2022, CLI had about S$130 billion of real estate assets under management, and about S$86 billion of real estate funds under management (FUM) held via six listed real estate investment trusts and business trusts, and about 30 private vehicles across Asia-Pacific, Europe and USA. Its diversified real estate asset classes cover retail, office, lodging, business parks, industrial, logistics and data centres.

Job Description

You will support the marketing function for our retail malls:

Responsibilities

• Plan, execute and manage marketing campaigns and access against goals (ROI and KPIs)
• Conduct post campaign analysis, keep track of budgets, prepare monthly reports for internal analysis and day-to-day campaign monitoring.
• Liaise with internal stakeholders and external agencies to ensure successful running of projects and create awareness for the mall's activities.
• Proactively plan and initiate joint collaborations with tenants and garner participation for mall's programs and CapitaLand various initiatives to drive sales.
• Manage social media platforms and integrate online activities with offline marketing promotions.
• Monitor social channel conversations and act on any insights that can further enhance the customer experience and branding of CapitaLand Malls
• Update content of various digital and social media platforms.
• Proactively market in-mall advertising spaces to generate additional revenue for the mall.
• Manage and supervise Digital Services Advocates 

Requirements

• Degree in Mass Communications, Marketing, or a related field
• Prior knowledge in AEM and SAP will be a plus.
• Creative, resourceful, and good interpersonal skills
• Excellent written and verbal communications skills.
• Strong proficiency in Microsoft Office applications, social media, and other relevant digital tools
• Fast and independent with strong organizational skills
• Data-driven, results-oriented, and able to meet tight deadlines.
• Self-motivated and able to work under pressure.
• Prepared to work irregular hours including weekends and holidays, when required
• Type of employment offered to successful candidates will be based on the candidate’s experience and availability of such positions

Benefits

• Flexible benefits with comprehensive medical coverage for self
• Training and development opportunities
• Subsidised rates at Ascott serviced residences
• Strong advocate of staff volunteerism
• Wellness programmes

At CapitaLand, we advocate fair employment practices, and recruit talents based on merit and fit with our Corporate values. We provide equal opportunity for all qualified persons and build an inclusive workplace regardless of race, gender, age, religious belief or nationality.

Only shortlisted candidates will be notified.